ATTENTION MARKETING: Book Charms

Kobo Writing Life

Guest Post by Deborah Cooke (Abridged from a version originally published on www.deborahcooke.com)

Book charms are adorable and readers love them. I’ve bought them in the past from Etsy vendors, but when I realized I needed at least 100 of them for an event last August, I decided to try making my own.bookcharms

A big part of this decision was that I found little blank books in the dollhouse section at the craft store. They have paper pages and little covers, which are so much more realistic than book charms made of clay. Since these look like little hardcover books, I decided to make slipcovers for them (instead of just gluing my front cover on the book). This is, of course, the Hard Way, but I think the result is worth the trouble.

smallbooksThe tricky bit is getting the proportions right on the printed slip cover. I measured…

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